Free Tool — $10M Categories

Uncontested Quadrant Mapper

Plot your competitors on any two axes. See where the market is crowded and where no one has staked a claim yet.

How this tool works
  1. Name two things buyers compare you on — like speed vs. complexity, or cost vs. depth of service.
  2. Score yourself and 5 competitors from 1 to 10 on both. Use your gut, not exact data.
  3. Read the map. Dots that cluster together mean crowded territory. Empty space means nobody has claimed it yet.
You
Competitor
Unclaimed space
Step 1 — Define your axes

What two dimensions matter most in your market?

Think about how buyers compare solutions. Examples: Speed vs. Complexity. Specialization vs. Scale. Cost vs. Depth of Service.

Step 2 — Plot your market

Score each player on both axes.

1 = low, 10 = high. Include yourself at the bottom.

Your Market Map — Quadrant View
Your Position
—
Enter your data to see your position.
Competitors in Your Quadrant
—
How crowded is your current territory?
Most Unclaimed Territory
—
The quadrant with the fewest competitors.
Your Whitespace Status
—
Are you positioned in unclaimed territory?

You see the opportunity, but is it real?

Get the free guide: 5 signals that tell you if a category is worth owning.

Found your quadrant and want to claim it? The 14-day sprint — we name and launch it together. Or DIY the full method with Marketing OS ($49) — the same category-design skill, loaded into your AI agent.